Sales Manager, On Trade

Requisition Id:  2358
Location: 

Shenzhen, CN

About Edrington

Our business is underpinned by a long-established reputation for involving the workforce in charitable giving and we’re proud to continue as a privately owned business. We continue to spread our global reach, with over 60% of our employees now being based outside of Scotland.

 

The success of our brands requires the support of everyone in Edrington, from distillation and coopering to the brand and commercial management teams, to our distribution teams and our partnerships with other organisations. It is important to us that we bring in exceptional talent and give them the tools and support required to be the best they can be every day. We provide a comprehensive training and development programme for all employees, regardless of their role.

Hay Grade

Grade 16

Position Summary

As the Sales Manager for the On-Trade channel in Shenzhen, you will lead the execution of the company’s channel strategy through the leadership of a channel focused team, to ensure the delivery of best-in-class commercial excellence objectives that are aligned with Edrington’s ambitions for our portfolio of premium and prestige brands within this important brand building channel.    

 

The Sales Manager, On Trade is based in Shenzhen.

Job Description

Commercial Responsibilities

  • Lead team to deliver excellence in execution in the areas of distribution, brand visibility and brand activations in the priority channel segments
  • Lead and coach team members to execute the commercial strategy in line with the respective distribution channels to extract optimal distribution, volume and value growth aligned to annual targets
  • Lead the effective collaboration with channel level distributors to ensure timely and effective activation of brand and trade campaigns
  • Establish, maintain, and enhance distributor relationship management at a local level to effectively manage a collaborative and high performing distribution network
  • Collaborate with the respective brand and trade marketing teams to execute the commercial and brand strategy for the identified channels
  • Accountable for the effective implementation of trade investment and ROI
  • Regularly review best practice to continue raising the standards of execution
  • Establish and maintain strong relationships with key accounts

Operational & Reporting Responsibilities:

  • Consolidate, review and feedback market intelligence and consumer trends
  • Collaborate with Area Sales Manager to achieve optimal commercial performance at a local level through the effective utilization and prioritization of inventory and investment
  • Support the management of inventory and supply allocation to key customers
  • Support sales team with sales and trade investment related processes
  • Manage potential business risks and support the implementation of compliant operational processes

Skills and Experience

  • Minimum of 6 year’s experience in a commercial role in the On-Trade channel
  • Experience in managing teams
  • Distributor management experience
  • Good written and verbal English and Mandarin communication skills, with the ability to present to key stakeholders
  • Sound commercial acumen with the ability to adopt and execute a brand-centric approach
  • Able to build and sustain trust and influences with others through proactively managing stakeholder relationships
  • Possess flair, experience, and a track record in executing quality brand activations
  • Enjoys working in a dynamic, fast-moving and international environment
  • Energetic, self-motivated and ability to handle multiple / diverse tasks
  • Agile thinker with the drive for winning in a challenging market
  • Able to work independently and responsibly
  • Positive and resilient mind-set
  • Possess sound project management capabilities with a meticulous eye for detail
  • Proficient in Microsoft applications such as Office, Powerpoint and Excel

Equal opportunities

Edrington provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, colour, religion, sex, national origin, age, disability, or genetics. In addition to general legal requirements, Edrington complies with applicable federal, state, and local laws governing non-discrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.

Employee value proposition

At Edrington, you will experience an incredible culture based on respect and giving more. We are exceptionally passionate about our brands and genuinely care about our people, continually investing in their development and wellbeing. Join Edrington and make a world of difference.