Customer Marketing Manager- India Travel Retail
Delhi, IN
Our Craft
Edrington’s vision is to give more by crafting exceptional ultra-premium spirit brands. The Macallan is our central focus, supported by Highland Park and The Glenrothes in the single malt category. Our portfolio is completed with Brugal rum from the Dominican Republic, Wyoming Whiskey in the American Whiskey category and Valdespino sherry from Jerez in Spain. Edrington also has a strategic partnership with No.3 London Dry Gin.
Our principal shareholder is a charitable trust, so we were built to make a world of difference. Discover a place where values define our culture. The home of exceptional brands, where people and teams thrive.
Our Blend of Benefits
- Competitive Salary
- 23 days holiday plus 7 days casual leave plus 4 Giving More volunteer days
- Save for retirement and invest in your future - pension contributions
- Private medical insurance
- Life Insurance
- Personal accident insurance
- 24/7 support for you and your loved ones to counselling, life coaching and information on financial, mental, and physical wellbeing
- Experience our exceptional brands with a generous annual product allowance
- Embrace work-life harmony with 50:50 hybrid working, 26 weeks’ paid maternity, paternity and adoption leave, and up to five paid carers leave days a year
Embrace Excellence
This role is primarily responsible for developing brand growth plan and marketing strategies, formulation and execution of launch plans, marketing programs and activities, in order to secure sustainable growth in sales revenue and business profit, while ensuring A&P spend is kept within given budget. With responsibility for the Indian Travel retail market the role will require close coordination with the Global Travel Retail team across all functions to ensure alignment with GTR strategies. Other key deliverables include marketing support for SIS, GTR Digital and E-Commerce Strategy. This role is required to work in close partnerships with external parties (retailers and vendors) and internal teams across both India Domestic and Travel Retail.
Make an Impact
- Assist Senior Regional Brand Manager in developing and executing annual trade marketing programs aligned with GTR brand strategies, market needs, and A&P budgets.
- Review customer marketing programs for effectiveness; recommend initiatives and promotions to improve performance.
- Support retail visibility (boutiques, SIS, wall-bays) by implementing operational and visual merchandising guidelines and POS materials.
- Ensure high-quality execution of HPP activations.
- Monitor and manage A&P budgets for assigned customers and MEAI region.
- Prepare retailer presentations, marketing tools, and training materials; support consumer events and product launches with post-launch analysis.
- Contribute to annual brand plans, marketing strategies, budgets, and forecasts.
- Provide regular performance updates to global and regional stakeholders for alignment.
- Maintain strong relationships with internal teams (brand, finance, supply chain) and external partners (customers, agencies).
Your Talent and Skills
We’ve put together some criteria that we think is important for this role, but don’t worry if your experience and expertise isn’t an exact match. If you feel that you can add value to our role and to Edrington more broadly, we would welcome your application and be eager to learn more about you.
*Applications close 23rd January 2026*
A Place For Everyone
We’re proud of our inclusive culture – where unique experiences, ideas and perspectives are celebrated. We want everyone to feel respected and empowered to contribute to our success.
Get involved. From colleague networks like Balance, Pride and Kick-Start to inclusion allies and DE&I champions, we encourage our people to be curious, get involved and help us make change happen.
